National Evaluation of the Elimination of Barriers Initiative

Stigma presents a significant barrier to mental health treatment, with many people going without the help they need.

 The Elimination of Barriers Initiative identified effective approaches for reducing the stigma and discrimination associated with mental disorders and increasing public support for recovery. JBA led the evaluation of the initiative, which tested communication strategies such as public service announcements in radio, television, and print.

The process evaluation tracked awareness, reach, and usage of materials and technical assistance among mental health authorities in eight pilot states. The project team also conducted in-person interviews with mental health representatives and stakeholders to collect qualitative information on implementation. The findings were presented in case studies and a cross-site synthesis report to inform future efforts to address stigma.